Queerpandèmia
visual identity for exhibition
Queerpandèmia is an art exhibition project curated by TWM Factory (Roma Smistamento), the second installment of the Ultraqueer series.
We designed the visual identity for the event and exhibit on a total encompassing level. Every asset had to be coherently developed, from the digital communication and motion to the physical banners and the individual nameplates of the pieces displayed inside BASE Milano.
developed at TWM FACTORY
editorial design with Stefano Cattani
art direction with Carlo S. Battisti
art direction with Carlo S. Battisti
The theme of the exhibition was contagion: by using fluid and virus-like elements we were able to virtually transpose the idea of queer infection as a continuous mutation and evolution.
The most efficient way to communicate such a large group of artits, hosts and participants to the exhibition was to use motion graphics for posts and stories, which I designed accordingly.
Flags, fans and badges were developed to be given out during the Pride Parade taking place in the days of the exhibition, promoting the event and inviting people to visit it.